Friday, November 23, 2007 at 12:17 PMBy: Chad Hancock, Google Base Support
One of my responsibilities on the Google Base team is to help determine which attributes to create for which verticals. In light of that, I'm pleased to announce the triumphant return of one of my favorite attributes: model_number. Back by popular demand, a model number is a unique number or ID code assigned to a product by the manufacturer. This code is sometimes equivalent to MPN (Manufacturer's Part Number), but in cases where it's not, you can include both attributes to give us even more data about your items. This attribute is a great way to provide more information about your items, which in turn will help users find them.
Oh, and while you're at it, don't forget about some of our other great attributes. MPN and UPC (Universal Product Code) are essential for describing most products, especially electronics. If you're sending us books, ISBN (International Standard Book Number) is key. And the brand attribute is great for, well, anything that has a brand. These attributes in particular are really important for connecting your products with the people who want to buy them.